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Nieman Journalism Lab
Pushing to the future of journalism — A project of the Nieman Foundation at Harvard

Interesting data from social media firm Rippla, comparing the social lives of stories from the major British news outlets. BBC stories produce 55.9 percent of the tweets generated in their news universe (which includes the major dailies and networks), far outdistancing The Guardian, The Telegraph, and Reuters.

But it’s a different story on Facebook, where the BBC (29.6 percent) finished behind The Daily Mail (35.8 percent), followed closely by The Guardian (23.3 percent, helped no doubt by its Facebook app). Another marker of how Twitter is the more performative social network of the two.

— Joshua Benton
                                   
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Joseph Lichterman    July 22, 2014
The site known for social media and tech coverage has hired nearly 30 more editorial staffers since October and, like BuzzFeed before it, is expanding into more general interest news.