Nieman Foundation at Harvard
HOME
          
LATEST STORY
In a corner of Brazil, local reporters are switching to government jobs and the state is achieving “media capture”
ABOUT                    SUBSCRIBE
May 30, 2012, 2:34 p.m.
Mobile & Apps
LINK: allthingsd.com  ➚   |   Posted by: Joshua Benton   |   May 30, 2012

This chart — from Mary Meeker’s much anticipated annual slide deck of Internet trend data, debuting today at D10 — is a prime example of the future being already here, just unevenly distributed. In this case, the future is the coming dominance of mobile as a path to the Internet, and the lumpy distribution favors India.

This month, for the first time, the majority of Internet traffic in that country will come from mobile devices, not desktops and laptops. India’s ahead of the curve — globally, mobile’s only about 10 percent of traffic — but anyone with access to web analytics can tell you trends lines are all moving in one direction.

Much scarier for traditional print media companies is this chart, showing the disconnect between U.S. consumer time spent and ad money spent, by medium. Print takes up 7 percent of our time but 25 percent of ad budgets; mobile devices take up 10 percent of our time but only 1 percent of ad budgets. That’s an imbalance that won’t continue forever.

Show tags Show comments / Leave a comment
 
Join the 50,000 who get the freshest future-of-journalism news in our daily email.
In a corner of Brazil, local reporters are switching to government jobs and the state is achieving “media capture”
A strategy of “capturing the main professionals from the newspapers, in their respective fields of work, and thus reduce the tensions of being disturbed by the journalists every single day.” “Memory is crucial for journalism, and we are losing it.”
Focus here, not there: These are the gaps in political misinformation research
“Persistent debates about what constitutes ‘fake news’ and distinctions between other types of false information are mostly distracting.” Plus: A guide to covering misinformation without burning your news org or your readers, and a discussion of filter bubbles as not-really-a-thing.
How are paywalled news outlets preparing to serve residents in California’s mega-power shutoffs?
“If we’re going to have news that is paid for by audiences, we have to talk about the news that should never be behind paywalls.”