Nieman Foundation at Harvard
HOME
          
LATEST STORY
Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution
ABOUT                    SUBSCRIBE
March 19, 2012, 10:51 a.m.
LINK: adage.com  ➚   |   Posted by: Joshua Benton   |   March 19, 2012

Google’s poured millions into content partnerships, some of which has ended up in the pockets of news organizations (e.g., Slate, Reuters, Pitchfork, SB Nation). AdAge’s Michael Learmonth reports there’s more coming. And magazines could be a beneficiary:

YouTube’s programmers…are looking at other content genres that would benefit from investment. One of [content chief Robert] Kyncl’s best sources is the magazine newsstand. If there’s a genre with a print publication serving it, there’s probably room for a YouTube channel.

Show tags
 
Join the 60,000 who get the freshest future-of-journalism news in our daily email.
Postcards and laundromat visits: The Texas Tribune audience team experiments with IRL distribution
As social platforms falter for news, a number of nonprofit outlets are rethinking distribution for impact and in-person engagement.
Radio Ambulante launches its own record label as a home for its podcast’s original music
“So much of podcast music is background, feels like filler sometimes, but with our composers, it never is.”
How uncritical news coverage feeds the AI hype machine
“The coverage tends to be led by industry sources and often takes claims about what the technology can and can’t do, and might be able to do in the future, at face value in ways that contribute to the hype cycle.”