Nieman Foundation at Harvard
If the value of Twitter as a breaking news medium was still in question to anyone, Bloomberg’s decision to integrate tweets into their big-money terminals would seem to answer it. Lauren Indvik at Mashable:
The move marks the growing importance of Twitter as a distribution platform for breaking, market-moving news. As Jean-Paul Zammitt, head of sales and product development for Bloomberg Professional, explains in a statement, “When important news is shared on Twitter, traders and investors need to be able to access it, and validate its importance in order to incorporate that information into their decision-making process.” Now, they’ll be able to do so without having to pull up Tweetdeck.
Leave a comment