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Nieman Journalism Lab
Pushing to the future of journalism — A project of the Nieman Foundation at Harvard

FastCo.Labs is experimenting with what it calls “slow liveblogging,” an approach to writing that takes a cue from Wikipedia. Stories start as “stubs” and are gradually lengthened over time. What they found was that drawing out the life of a story by constantly updating it caused readers to stay on the site longer.

Author Chris Dannen conflates quality with length, which is problematic, but the traffic metrics are nonetheless interesting, as is the discussion of how to build a more adaptable CMS.

— Caroline O'Donovan
                                   
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Joseph Lichterman    July 22, 2014
The site known for social media and tech coverage has hired nearly 30 more editorial staffers since October and, like BuzzFeed before it, is expanding into more general interest news.
  • chrisdannen

    We’re not conflating length with quality. We simply don’t publish long pieces unless they’re deep and well reported. Although, I see the point in drawing the distinction. I’ll address that in a follow up post. Thanks for reading.