Nieman Foundation at Harvard
HOME
          
LATEST STORY
Stop giving photoshoots and admiring profiles to bros who make AdSense cash writing fake news
ABOUT                    SUBSCRIBE
Jan. 30, 2014, 12:58 p.m.
LINK: www.capitalnewyork.com  ➚   |   Posted by: Justin Ellis   |   January 30, 2014

nytimes-logoLast summer, The New York Times brought its mobile apps more in line with the rest of the company’s digital offerings by creating a meter that limited the number of free stories to three a day.

Today, the Times tweaked its meter once again: The company announced that users of its mobile apps would now be allowed 10 free stories a month, according to an email from Times spokesperson Linda Zebian. Once the free-riders hit the meter they’ll be prompted to sign up for a subscription. Browsing section fronts and article summaries inside the app will still be free, as will all videos from the Times. In other words, the mobile apps paywall will look a lot more like the NYTimes.com paywall.

Since introducing Paywall 1.0 in 2011, the Times has continually refined the subscription system to try to convert more readers into paying customers. Originally, the Times’ mobile apps set aside a pre-selected set of top stories that were free to readers; the website also used to allow up to 20 freebies a month. This change on the mobile apps comes as the Times is preparing to offer a new collection of news products and digital subscription offerings in the next few months.

Show tags Show comments / Leave a comment
 
Join the 45,000 who get the freshest future-of-journalism news in our daily email.
Stop giving photoshoots and admiring profiles to bros who make AdSense cash writing fake news
“Disinfobros.” Also: Snopes gets fact-checked about its own history, and Mark Zuckerberg is transformed by a meeting with a Waco minister.
“The Internet hates secrets”: Clear Health Costs works with newsrooms to bring healthcare costs out of hiding
“We think of this as a perfect use case for journalism — finding real, good information and displaying it back to the public.”
To Philly and beyond: The Lenfest Institute announces $2 million in funding for local news projects
The Philadelphia Media Network is getting $1 million. Twelve organizations and five entrepreneurs-in-residence will be getting another for projects ranging from local news membership models to experiments in audience engagement.