This year’s best in news marketing | Nieman Journalism Lab

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This year’s best in news marketing

LINK: www.inma.org ➚ | Posted by: Joshua Benton | May 10, 2012

INMA — the International Newsmedia Marketing Association — has issued its annual awards for the best marketing efforts by global media. United States winners included the big (New York Times, Wall Street Journal) and the smaller (El Paso Times, Antelope Valley Press, Des Moines Register), but maybe more interesting are all the winners from around the globe. They’ve pulled all the winners into one video. (The actual entries start around 30 seconds in.)

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Young journalists will reimagine a better press

“The newest generation of journalists will not give in to pessimism about whether their profession still matters in an age of cynicism about the press.”

Journalists explain legislative procedure

“If civic-affairs news is the broccoli of American journalism, then coverage of legislative procedure is the unsalted lima bean.”

The publisher is always right

“In 2025, unless we come together as a journalism field and course-correct away from information consolidation controlled by the ultra-wealthy, it will get worse.”