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April 12, 2016, 12:44 p.m.
Mobile & Apps
LINK: techcrunch.com  ➚   |   Posted by: Shan Wang   |   April 12, 2016

Day one of Facebook’s F8 developer conference starts Tuesday in San Francisco, with a packed schedule. If you can’t be on the West Coast, the event is being livestreamed, and you can watch it all, starting with Mark Zuckerberg’s keynote at 10 a.m. PT/1 p.m. ET.

We already know that Facebook will be officially opening up its Instant Articles to all publishers, as Facebook shared the news that this was coming back in February. Also on Tuesday’s docket is more about Facebook Messenger, which multiple outlets have confirmed will be opening up to publishers (and advertisers) trying to reach readers (and customers) through the more intimate medium of chat.

TechCrunch has a helpful little primer, breaking down what’s coming from our platform overlords, based on what’s already been confirmed and what’s been rumored (very soon, of course, to be either debunked or confirmed).

Facebook is already rolling out a series of helpful tools for publishers around its Live feature, but is “considering letting media partners broadcast live video using their own professional-grade studio recording equipment,” The New York Times reported last month.

On Wednesday, all eyes are on Facebook’s 360º video and virtual reality push (the Facebook-owned Oculus Rift VR headset began shipping pre-ordered headsets last month, but widespread adoption is probably a ways away, given system requirements and its cost.)

Here’s the full schedule:

Day one (April 12)

10 a.m. PST: Keynote
12 p.m. PST: Messenger: Connecting People and Businesses
12:30 p.m. PST: Growing Your Business with Facebook Pages
1 p.m. PST: Onboarding and Account Management for Apps
2 p.m. PST: Creating Value for News Publishers and Readers on Facebook
3 p.m. PST: Deeper Insights with Facebook Analytics for Apps

Day two (April 13)
10 a.m. PST: Keynote
12 p.m. PST: The Technology Behind 360 Video
1 p.m. PST: Optimizing 360 Video for Oculus
2 p.m. PST: Leveraging Facebook as a Platform for eCommerce
2:30 p.m. PST: Building iOS Tooling at Facebook Scale

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