Nieman Foundation at Harvard
HOME
          
LATEST STORY
A Swiss publisher is trying to attract a paying audience with an app sampling stories across publications
ABOUT                    SUBSCRIBE
May 21, 2014, 10:02 a.m.
Business Models
LINK: www.themediabriefing.com  ➚   |   Posted by: Joshua Benton   |   May 21, 2014

Okay, not everybody. But while every British publication seems to be expanding to Australia (The Guardian, The Daily Mail), the Americans seem more interested in India, with recent launches or announcements of BuzzFeed India, Quartz India, Business Insider India. Henry Taylor at The Media Briefing looks at the numbers that show why: 125 million English speakers, for one.

Western media interest in India as a market isn’t new — see The New York Times’ India Ink, The Wall Street Journal’s involvement in Mint, and other earlier forays. But it’s noteworthy that BuzzFeed, Quartz, and Business Insider all produce content that’s very mobile-friendly, making them a natural match for a country where most Internet access happens on phones.

Show tags Show comments / Leave a comment
 
Join the 15,000 who get the freshest future-of-journalism news in our daily email.
A Swiss publisher is trying to attract a paying audience with an app sampling stories across publications
Tamedia’s 12-App collects the 12 best stories each day from the company’s 20-plus publications.
What does it take to be a “full-service” digital journalism organization? Ask Discourse Media
“We’ve gone down lots of experimental rabbit holes.”
Spain’s Eldiario.es has 18,000 paying members, and its eye on the next several million
“We have a potential of six million readers. You may not convince all six million people to be your socios, but if you learn more about their interests, you can get closer.”
What to read next
0
tweets
The American Bystander is trying to revive the humor magazine with a reader-supported business model
“Our idea was that we were going to create one of these things in a classic format and see if there was enough interest to sustain it.”
0Algorithms, clickworkers, and the befuddled fury around Facebook Trends
“Trends are not the same as news, but Facebook kinda wants them to be.”
0With new columns and newsletters, ProPublica is trying to attract new readers and have more fun
“There’s a huge benefit to coming up with features that are more fun and more interesting. It appeals to a different audience and can create closer connections with readers — they can see a different side of us.”
These stories are our most popular on Twitter over the past 30 days.
See all our most recent pieces ➚
Fuego is our heat-seeking Twitter bot, tracking the links the future-of-journalism crowd is talking about most on Twitter.
Here are a few of the top links Fuego’s currently watching.   Get the full Fuego ➚
Encyclo is our encyclopedia of the future of news, chronicling the key players in journalism’s evolution.
Here are a few of the entries you’ll find in Encyclo.   Get the full Encyclo ➚
Bloomberg Businessweek
Placeblogger
Mother Jones
NBCNews.com
Investigative News Network
BBC News
Grist
New Jersey Newsroom
Circa
Quartz
Wisconsin Center for Investigative Journalism
Reddit