Sociologists are much better at describing than predicting. But it’s hard not to imagine the logical consequences of things already in motion.
In 2017, the legacy media’s legitimacy crisis will come to a head. The recent presidential election revealed what people have felt for some time: Media fragmentation and democratized platforms have undermined social trust in institutions. Politicos may argue about whether the left or right is in greater disarray, but the media will be as convicted as political bodies. Democratized platforms have not always respected how much people crave expertise, even as they resent it. Media that manages to inspire trust have a moment to capitalize on the “post-fact” landscape. Which leads me to my next assessment:
In 2017, the media who gets the “post-fact” media platform right will be the platforms that take diversity seriously. The impulse after this election is to double-down on heterogeneity and to eschew “identity politics,” a weaponized term that really just means people whose visible identities delimit their civil liberties. That impulse is short-sighted. Diverse newsrooms don’t just better understand racial, ethnic and sexual minorities. Diverse newsrooms better understand working-class whites, immigrants, and middle-class white elites. Diverse newsrooms have thinkers who can hold two competing ideas at the same time, and research shows that people from a variety of backgrounds that have different experiences of race, class, and gender best understand the nuances of white, middle-class normativity. The successful media platform in our post-fact reality will be a diverse media platform that challenges our assumptions smartly, inspiring trust again in media.
Tressie McMillan Cottom is assistant professor of sociology at Virginia Commonwealth University and a faculty associate of the Berkman-Klein Center for Internet & Society at Harvard.
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Robert Hernandez History will exclude you, again
David Chavern Fake news gets solved
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Tim Herrera The safe space of service journalism
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Keren Goldshlager Defining a focus, and then saying no
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Katie Zhu The year of minority media
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Samantha Barry Messaging apps go mainstream
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S.P. Sullivan Baking transparency into our routines
Sam Ford The year we talk about our awful metrics
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Carla Zanoni Prioritizing emotional health
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Jonathan Stray A boom in responsible conservative media
Pablo Boczkowski Fake news and the future of journalism
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Andrew Losowsky Building our own communities
Ken Schwencke Disaggregation and collection
Adam Thomas The coming collaboration across Europe
AX Mina 2017 is for the attention innovators
Rachel Sklar Women are going to get loud
Ole Reißmann Un-faking the news
Andrew Ramsammy Rise of the rebel journalist
Sara M. Watson There is no neutral interface
Javaun Moradi What can we own?
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Jim Friedlich A banner year for venture philanthropy
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Ernst-Jan Pfauth Earn trust by working for (and with) readers
Kathleen Kingsbury Print as a premium offering
Rebekah Monson Journalism is community-as-a-service
Erin Pettigrew A year of reflection in tech
Alice Antheaume A new test for French media
Cory Haik Navigating power in Trump’s America
Bill Keller A healthy skepticism about data
Caitlin Thompson High touch, high value
P. Kim Bui The year journalism teaches again
Tim Griggs The year we stop taking sides
Helen Havlak Chasing mobile search results
Amy Webb Journalism as a service
Millie Tran International expansion without colonial overtones
Dan Gillmor Fix the demand side of news too
Christopher Meighan Unlocking a deeper mobile experience
Michael Kuntz Trust is the new click