There are plenty of ethics codes out there for journalists. The best known in the U.S. is from the Society of Professional Journalists and is filled with useful and largely uncontroversial advice, ranging from “Seek truth and report it” to “Be accountable and transparent.” Many individual news organizations, from the Sioux Falls Argus Leader to The New York Times, have their own policies.
But 2020 ought to be the year that our ethics codes get an overhaul, as journalists face relentless business pressures, relinquish even more control over how our content is distributed and framed, and deal with the consequences of anonymity, doxing, and transparency. It’s more urgent than ever, as our country becomes increasingly polarized and as trust in the news media remains tepid.
So the next great ethics code ought to deal with the sort of situations that are arising (or becoming more urgent) in the digital age. They include:
Constructing this code won’t be easy. It’ll require contributions from people who don’t usually feel empowered to take part in this discussion. It’ll need to be updated constantly, as media economics and technologies change.
And there’s a limit to the effectiveness of any ethics code. Journalism isn’t a typical profession, with a state bar or medical board that can investigate complaints and impose sanctions. A new code won’t affect some behavior any more than the old ones do, because many journalists will lack the interest or integrity to abide.
It’s possible that the most significant signal of an ethics code would be for some of our readers, viewers, and listeners. It could help guide their expectations about the journalism they consume. And it could empower them to demand more from the journalists who cover their communities.
Bill Grueskin is a professor of professional practice at Columbia Journalism School.
There are plenty of ethics codes out there for journalists. The best known in the U.S. is from the Society of Professional Journalists and is filled with useful and largely uncontroversial advice, ranging from “Seek truth and report it” to “Be accountable and transparent.” Many individual news organizations, from the Sioux Falls Argus Leader to The New York Times, have their own policies.
But 2020 ought to be the year that our ethics codes get an overhaul, as journalists face relentless business pressures, relinquish even more control over how our content is distributed and framed, and deal with the consequences of anonymity, doxing, and transparency. It’s more urgent than ever, as our country becomes increasingly polarized and as trust in the news media remains tepid.
So the next great ethics code ought to deal with the sort of situations that are arising (or becoming more urgent) in the digital age. They include:
Constructing this code won’t be easy. It’ll require contributions from people who don’t usually feel empowered to take part in this discussion. It’ll need to be updated constantly, as media economics and technologies change.
And there’s a limit to the effectiveness of any ethics code. Journalism isn’t a typical profession, with a state bar or medical board that can investigate complaints and impose sanctions. A new code won’t affect some behavior any more than the old ones do, because many journalists will lack the interest or integrity to abide.
It’s possible that the most significant signal of an ethics code would be for some of our readers, viewers, and listeners. It could help guide their expectations about the journalism they consume. And it could empower them to demand more from the journalists who cover their communities.
Bill Grueskin is a professor of professional practice at Columbia Journalism School.
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