20200
P
1
20100
R  E
2
2070
D   I   C
3
2050
T   I   O   N
4
2040
S   F   O   R   J
5
2030
O  U  R  N  A  L
6
2020
I  S  M  2  0  2  0
7

Speed through technology

“It’s absolutely overwhelming for media companies with limited and declining resources to assess all of the myriad of startups and scale-ups that are offering magical solutions to transform what’s being done.”

[Click here for an interactive transcript of a version of this prediction.]

There will be an increasing appetite among journalists to leverage AI so they can focus more on meaningful content production than on menial tasks. It’s about focusing on real journalism and not content gathering and its technical complications in this multimedia age. That means leveraging artificial intelligence to automate unnecessary processes. And if you think about it, the growth of magazine journalism (or the appetite for magazine journalism) and podcasting are examples of a desire to get back to real, substantive journalism, not just lists of things that amuse and entertain.

Second, there’s real pressure to find new ways to feed the beast. Journalists have to turn stories around fast, and there’s enormous competition from all sorts of user-generated guerilla news channels. Mainstream media or legacy media have to feed so many different platforms at the same time. That means getting content in fast and out fast, while making sure that accuracy is never compromised. And that, again, is going to require finding ways to leverage technology in order to make sure that content is easily accessed, verified, and distributed with minimal effort, but with absolute assurance that there are no mistakes being sent out. In this era of so-called fake news, there’s no room for newsrooms to make mistakes in the name of speed and competitive pressures. You’ve got to know that whatever quote, whatever content you’re sending out is absolutely accurate. And so people are looking for ways to leverage technologies that will help them do that under such intense deadline pressure.

No. 3: We are, as we all know, in the middle of a huge digital transformation in journalism. Media companies have been cautiously testing the waters with tech and digital tools that will enhance their ability to produce content and will open up new markets and new avenues for distribution. The challenge is that it’s absolutely overwhelming for media companies with limited and declining resources to assess all of the myriad of startups and scale-ups that are offering magical solutions to transform what’s being done. That doesn’t mean, though, that you can afford to ignore it and wait for others to lead the way. The amount of effort being put into adopting these new tools will, in many ways, determine which newsrooms are successful in the years ahead and which ones fail.

I think also, finally, No. 4, the rebirth of local journalism. I think that what we’ve seen in the last 20 years is a chronic hemorrhaging of resources in local journalism. We’ve seen local newsrooms fold and contract in ways that really are alarming. It means that politicians and others aren’t being held accountable by journalists in the way that they need to be. And it means that one of the pillars of democracy — this public sense of accountability — is being compromised through the new economic models that have disrupted and undermined community journalism. We have opportunities now, though, with technology and efficiencies, with foundations like Laurene Powell Jobs’, and funds to put focus back on local journalism, to find new models and to support new models — to make sure that community journalism, which is really the foundation of our democracies, can be sustainable and can have an influence on public debate.

Jeff Kofman is CEO and founder of Trint.

[Click here for an interactive transcript of a version of this prediction.]

There will be an increasing appetite among journalists to leverage AI so they can focus more on meaningful content production than on menial tasks. It’s about focusing on real journalism and not content gathering and its technical complications in this multimedia age. That means leveraging artificial intelligence to automate unnecessary processes. And if you think about it, the growth of magazine journalism (or the appetite for magazine journalism) and podcasting are examples of a desire to get back to real, substantive journalism, not just lists of things that amuse and entertain.

Second, there’s real pressure to find new ways to feed the beast. Journalists have to turn stories around fast, and there’s enormous competition from all sorts of user-generated guerilla news channels. Mainstream media or legacy media have to feed so many different platforms at the same time. That means getting content in fast and out fast, while making sure that accuracy is never compromised. And that, again, is going to require finding ways to leverage technology in order to make sure that content is easily accessed, verified, and distributed with minimal effort, but with absolute assurance that there are no mistakes being sent out. In this era of so-called fake news, there’s no room for newsrooms to make mistakes in the name of speed and competitive pressures. You’ve got to know that whatever quote, whatever content you’re sending out is absolutely accurate. And so people are looking for ways to leverage technologies that will help them do that under such intense deadline pressure.

No. 3: We are, as we all know, in the middle of a huge digital transformation in journalism. Media companies have been cautiously testing the waters with tech and digital tools that will enhance their ability to produce content and will open up new markets and new avenues for distribution. The challenge is that it’s absolutely overwhelming for media companies with limited and declining resources to assess all of the myriad of startups and scale-ups that are offering magical solutions to transform what’s being done. That doesn’t mean, though, that you can afford to ignore it and wait for others to lead the way. The amount of effort being put into adopting these new tools will, in many ways, determine which newsrooms are successful in the years ahead and which ones fail.

I think also, finally, No. 4, the rebirth of local journalism. I think that what we’ve seen in the last 20 years is a chronic hemorrhaging of resources in local journalism. We’ve seen local newsrooms fold and contract in ways that really are alarming. It means that politicians and others aren’t being held accountable by journalists in the way that they need to be. And it means that one of the pillars of democracy — this public sense of accountability — is being compromised through the new economic models that have disrupted and undermined community journalism. We have opportunities now, though, with technology and efficiencies, with foundations like Laurene Powell Jobs’, and funds to put focus back on local journalism, to find new models and to support new models — to make sure that community journalism, which is really the foundation of our democracies, can be sustainable and can have an influence on public debate.

Jeff Kofman is CEO and founder of Trint.

Richard J. Tofel   A constraint of the reader-revenue model emerges

Sarah Schmalbach   Journalist, quantify thyself

Don Day   Respect the non-paying audience

Elizabeth Hansen and Jesse Holcomb   Local news initiatives run into a capital shortage

Moreno Cruz Osório   In Brazil, collaboration in a time of state attacks

Greg Emerson   News apps fall further behind

Seth C. Lewis   20 questions for 2020

Catalina Albeanu   Rebuilding journalism, together

Alana Levinson   Brand-backed media gets another look

Joni Deutsch   Podcasting unsilences the silent

M. Scott Havens   First-party data becomes media’s most important currency

Elizabeth Dunbar   Frank talk, and then action

Cristina Kim   Public media stops trying to serve “everybody”

S. Mitra Kalita   The race to 2021

Jeremy Gilbert and Jarrod Dicker   A call for collaboration between storytelling and tech

Matt DeRienzo   Local broadcasters begin to fill the gaps left by newspapers

Zizi Papacharissi   A president leads, the press follows, reality fades

Annie Rudd   The expanded ambiguity of the news photograph

An Xiao Mina   The Forum we wanted, the forum we got

Juleyka Lantigua-Williams   A changing industry amps up podcasters’ ambitions

Joanne McNeil   A return to blogs (finally? sort of?)

Tonya Mosley   The neutrality vs. objectivity game ends

Jonas Kaiser   Russian bots are just today’s slacktivists

Nathalie Malinarich   Betting on loyalty

Stefanie Murray   Charitable giving goes collaborative

Nushin Rashidian   Are platforms a bridge or a lifeline?

Dan Shanoff   Sports media enters the Bronny era

Alexandra Borchardt   Get out of the office and talk to people

Carl Bialik   Journalists will try running the whole shop

Marie Gilot   This is fine

Carrie Brown-Smith   Engaged journalism: It’s finally happening

Nicholas Jackson   What’s left of local gets comfortable with reader support

Sonali Prasad   Climate change storytelling gets multidimensional

Joshua Darr   All that campaign cash will make the media’s problems worse

Rachel Davis Mersey   The business of local TV news will enter its downward slide

Fiona Spruill   The climate crisis gets the coverage it deserves

Sarah Marshall   The year to learn about news moments

Tom Glaisyer   Journalism can emerge newly vibrant and powerful

Kourtney Bitterly   Transparency isn’t just a desire, it’s an expectation

Masuma Ahuja   Slower, quieter, more measured and thoughtful

Matthew Pressman   News consumers divide into haves and have-nots

Logan Jaffe   You don’t need fancy tools to listen

Alice Antheaume   Trade “politics” for “power”

Kathleen Searles   Pay more attention to attention

Josh Schwartz   Publishers move beyond the metered paywall

Raney Aronson-Rath   News deserts will proliferate — but so will new solutions

Jakob Moll   A slow-moving tech backlash among young people

Margarita Noriega   The platforms try to figure out what to do with single-subject newsrooms

Jake Shapiro   Podcasting gets listener relationship management

Jasmine McNealy   A call for context

Candis Callison   Taking a cue from Indigenous journalists on climate change

Barbara Gray   Join local libraries on the frontlines of civic engagement

Ben Werdmuller   Use the tools of journalism to save it

Kevin Douglas Grant   The free press stands against authoritarians’ attacks on truth

Pablo Boczkowski   The day after November 4

John Keefe   Journalism gets hacked

Simon Galperin   Journalism becomes more democratic

Heather Bryant   Some kinds of journalism aren’t worth saving

Mira Lowe   The year of student-powered journalism

Talia Stroud   The work of reconnecting starts November 4

Alfred Hermida and Mary Lynn Young   The promise of nonprofit journalism

Kerri Hoffman   Opening closed systems

Jeff Kofman   Speed through technology

Ernie Smith   The death of the industry fad

Monique Judge   The year to organize, unionize, and fight

Sarah Stonbely   More people start caring about news inequality

John Garrett   It’s the best time in a century to start a local news organization

Colleen Shalby   Journalists become media literacy teachers

Laura E. Davis   Know the context your journalism is operating within

Rasmus Kleis Nielsen   The business we want, not the business we had

Bill Grueskin   Our ethics codes get an overhaul

Beena Raghavendran   The year of the local engagement reporter

Whitney Phillips   A time to question core beliefs

Madelyn Sanfilippo and Yafit Lev-Aretz   News coverage gets geo-fragmented

Cory Haik   We’re already consuming the future of news — now we have to produce it

Meredith Artley   Stronger solidarity among news organizations

Tamar Charney   From broadcast to bespoke

Victor Pickard   We reclaim a public good

Bill Adair   A Nobel Prize, a Brad Pitt film, and a Taylor Swift song

Cindy Royal   Prepare media students for skills, not job titles

Peter Bale   Lies get further normalized

Mario García   Think small (screen)

Mariana Moura Santos   The future of journalism is collaborative

Brian Moritz   The end of “stick to sports”

Lauren Duca   The rise of the journalistic influencer

Francesco Zaffarano   TikTok without generational prejudice

Anthony Nadler   Clash of Clans: Election Edition

Eric Nuzum   Podcasting finally creates another mega-hit show

Ståle Grut   OSINT journalism goes mainstream

Geneva Overholser   Death to bothsidesism

Monica Drake   A renewed focus on misinformation

Rachel Glickhouse   Journalists get left behind in the industry’s decline

Heidi Tworek   The year of positive pushback

Joe Amditis   Collaborative journalism takes its rightful place at the table

Sarah Alvarez   I’m ready for post-news

Jim Brady   We’ll complain about other people living in bubbles while ignoring our own

Irving Washington   Leadership isn’t something you learn on the job

Errin Haines   Race and gender aren’t a 2020 story — they’re the story

A.J. Bauer   A fork in the road for conservative media

Kristen Muller   The year we operationalize community engagement

Helen Havlak   Platforms shine a light on original reporting

Sue Robinson   Campaign coverage as test bed for engagement experiments

Rachel Schallom   The value of push alerts goes beyond open rates

Steve Henn   The dawning audio web

Mike Caulfield   Native verification tools for the blue checkmark crowd

Jennifer Brandel   A love letter from the year 2073

L. Gordon Crovitz   Fighting misinformation requires journalism, not secret algorithms

Mary Walter-Brown and Tristan Loper   Power to the people (on your audience team)

Logan Molyneux and Shannon McGregor   Think twice before turning to Twitter

Nico Gendron   Make better products if you want to reach Gen Z

Knight Foundation   Five generations of journalists, learning from each other

Sara K. Baranowski   A big year for little newspapers

Tanya Cordrey   Saying no to more good ideas

Craig Newmark   Formalizing newsrooms’ battle against disinformation

Linda Solomon Wood   Everyone in your organization, moving toward a common goal

Dannagal G. Young   Let’s disrupt the logic that’s driving Americans apart

Brenda P. Salinas   Treating MP3 files like text

Emily Withrow   The year we kill the news article

Nikki Usher   All systems down

james Wahutu   Western journalists, learn from your African peers

Imaeyen Ibanga   Let’s take it slow

Adam Thomas   The silver bullet

Meg Marco   Everything happens somewhere

Rick Berke   Incoming fire from both left and right

Millie Tran   Wicked

Christa Scharfenberg   It’s time to make journalism a field that supports and respects women

Doris Truong   The year of radical salary transparency

Felix Salmon   Spotify launches a news channel

Julia B. Chan   We 👏 take 👏 breaks 👏

Hossein Derakhshan   AI can’t conjure up an Errol Morris

Jeremy Olshan   All journalism should be service journalism

Lucas Graves   A smarter conversation about how (and why) fact-checking matters

Michael W. Wagner   Increasingly fractured, but little bit deliberative