Expect another tough year for journalism.
Neither dual antitrust lawsuits against Facebook from the FTC and 46 state attorneys general nor the DOJ’s monopoly case against Google will funnel money to news operations in 2021. Wonks and media watchers will tune to C-SPAN, hopeful that legal action will ease the duopoly’s chokehold on ad dollars, but that won’t happen without a prolonged fight. Remember: The Microsoft case spanned nearly a decade. And many journalism outlets can’t survive that long without radical evolution.
In 2021, expect more noble and/or hopeful but modest efforts to direct money to journalists and newsrooms, deeply roiled long before the contagion locked down Wuhan. But expect those efforts to sustain too few newsrooms. More subject specialists will flock to Substack, hopeful of emulating Andrew Sullivan’s successful subscription model. But really: How many deserving newsletters or sites can one admirer afford — or consume?
Still, expect more newsrooms to secure some grants, (eventually) hold events, and push subscriptions and memberships, perhaps garnering a few more adherents but not enough to guarantee longevity.
Gird for too few renewals or continuing support — not just because so many Americans are in financial distress, but because as people step farther from their keyboards as the pandemic ebbs, many will tire of reading about political, biological and financial chaos. They’ll start deleting newsletters unread as fast as spam, until they are moved to cancel. Then they’ll return to relying on the convenient social pipelines filled with fluff and fakery, namely Facebook, Instagram, and Google. (Little will change at those platforms beyond hiring more lawyers to fight regulators and federal officials).
The Fourth Estate will remain in dire circumstances, with too few billionaires and well-intended donors to ensure the long-term gainful employment of professional and ethical reporters (and editors, designers, product managers, et al.) to do the time- and resource-intensive watchdogging of individuals, institutions and government that protects our democracy.
In yet another Darwinian year, the technologically sophisticated and financially stable New York Times, Washington Post, and Wall Street Journal will be fine. That’s good for them, as their journalism and interactives are often stellar, but reliance on too few reputable news sources antagonizes the right and contributes to echo chambers, efficiently elevated by algorighms. And guess which platforms are best at monetizing those?
The same ones that deservingly are in the legal hot seat. In 2021, let’s hope for faster inroads in breaking barriers and finding solutions to ensure that journalism survives and thrives.
And fingers crossed that Report For America wins the $100 million MacArthur Foundation grant, which I would predict will happen but don’t want to jinx anything.
Jody Brannon is director of the Center for Journalism and Liberty.
Expect another tough year for journalism.
Neither dual antitrust lawsuits against Facebook from the FTC and 46 state attorneys general nor the DOJ’s monopoly case against Google will funnel money to news operations in 2021. Wonks and media watchers will tune to C-SPAN, hopeful that legal action will ease the duopoly’s chokehold on ad dollars, but that won’t happen without a prolonged fight. Remember: The Microsoft case spanned nearly a decade. And many journalism outlets can’t survive that long without radical evolution.
In 2021, expect more noble and/or hopeful but modest efforts to direct money to journalists and newsrooms, deeply roiled long before the contagion locked down Wuhan. But expect those efforts to sustain too few newsrooms. More subject specialists will flock to Substack, hopeful of emulating Andrew Sullivan’s successful subscription model. But really: How many deserving newsletters or sites can one admirer afford — or consume?
Still, expect more newsrooms to secure some grants, (eventually) hold events, and push subscriptions and memberships, perhaps garnering a few more adherents but not enough to guarantee longevity.
Gird for too few renewals or continuing support — not just because so many Americans are in financial distress, but because as people step farther from their keyboards as the pandemic ebbs, many will tire of reading about political, biological and financial chaos. They’ll start deleting newsletters unread as fast as spam, until they are moved to cancel. Then they’ll return to relying on the convenient social pipelines filled with fluff and fakery, namely Facebook, Instagram, and Google. (Little will change at those platforms beyond hiring more lawyers to fight regulators and federal officials).
The Fourth Estate will remain in dire circumstances, with too few billionaires and well-intended donors to ensure the long-term gainful employment of professional and ethical reporters (and editors, designers, product managers, et al.) to do the time- and resource-intensive watchdogging of individuals, institutions and government that protects our democracy.
In yet another Darwinian year, the technologically sophisticated and financially stable New York Times, Washington Post, and Wall Street Journal will be fine. That’s good for them, as their journalism and interactives are often stellar, but reliance on too few reputable news sources antagonizes the right and contributes to echo chambers, efficiently elevated by algorighms. And guess which platforms are best at monetizing those?
The same ones that deservingly are in the legal hot seat. In 2021, let’s hope for faster inroads in breaking barriers and finding solutions to ensure that journalism survives and thrives.
And fingers crossed that Report For America wins the $100 million MacArthur Foundation grant, which I would predict will happen but don’t want to jinx anything.
Jody Brannon is director of the Center for Journalism and Liberty.
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Julia B. Chan and Kim Bui Millennials are ready to run things
Jer Thorp Fewer pixels, more cardboard
Sarah Stonbely Videoconferencing brings more geographic diversity
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Tim Carmody Spotify will make big waves in video
Gonzalo del Peon Collaborations expand from newsrooms to the business side
Doris Truong Indigenous issues get long-overdue mainstream coverage
Joanne McNeil Newsrooms push back against Ivy League cronyism
Bill Adair The future of fact-checking is all about structured data
Garance Franke-Ruta Rebundling content, rebuilding connections
Hossein Derakhshan Mass personalization of truth
Mariano Blejman It’s time to challenge autocompleted journalism
Danielle C. Belton A decimated media rededicates itself to truth
Alicia Bell and Simon Galperin Media reparations now
Mike Caulfield 2021’s misinformation will look a lot like 2020’s (and 2019’s, and…)
Annie Rudd Newsrooms grow less comfortable with the “view from above”
Ray Soto The news gets spatial
Hadjar Benmiloud Get representative, or die trying
Bo Hee Kim Newsrooms create an intentional and collaborative culture
Nikki Usher Don’t expect an antitrust dividend for the media
Taylor Lorenz Journalists will learn influencing isn’t easy
Jennifer Choi What have we done for you lately?
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Sonali Prasad Making disaster journalism that cuts through the noise
Ernie Smith Entrepreneurship on rails
M. Scott Havens Traditional pay TV will embrace the disruption
Anthony Nadler Journalism struggles to find a new model of legitimacy
Ben Werdmuller The web blooms again
Errin Haines Let’s normalize women’s leadership
Victor Pickard The commercial era for local journalism is over
Ben Collins We need to learn how to talk to (and about) accidental conspiracists
John Davidow Reflect and repent
Jim Friedlich A newspaper renaissance reached by stopping the presses
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Nico Gendron Ask your readers to help build your products
Linda Solomon Wood Canada steps up for journalism
Heidi Tworek A year of news mocktails
Kawandeep Virdee Goodbye, doomscroll
Joshua P. Darr Legislatures will tackle the local news crisis
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Kate Myers My son will join every Zoom call in our industry
Sue Cross A global consensus around the kind of news we need to save
Marie Shanahan Journalism schools stop perpetuating the status quo
Alyssa Zeisler Holistic medicine for journalism
Kevin D. Grant Parachute journalism goes away for good
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Talmon Joseph Smith The media rejects deficit hawkery
Don Day Business first, journalism second
Celeste Headlee The rise of radical newsroom transparency
Catalina Albeanu Publish less, listen more
Christoph Mergerson Black Americans will demand more from journalism
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Masuma Ahuja We’ll remember how interconnected our world is
Anna Nirmala Local news orgs grasp the urgency of community roots
Delia Cai Subscriptions start working for the middle
Cory Bergman The year after a thousand earthquakes
Natalie Meade Journalism enters rehab
John Saroff Covid sparks the growth of independent local news sites
Pia Frey Building growth through tastemakers and their communities
Colleen Shalby The definition of good journalism shifts
Cindy Royal J-school grads maintain their optimism and adaptability
Tanya Cordrey Declining trust forces publishers to claim (or disclaim) values
Zizi Papacharissi The year we rebuild the infrastructure of truth
Zainab Khan From understanding to feeling
John Garrett A surprisingly good year
Rishad Patel From direct-to-consumer to direct-to-believers
Tamar Charney Public radio has a midlife crisis
Tonya Mosley True equity means ownership
Ryan Kellett The bundle gets bundled
Loretta Chao Open up the profession
Pablo Boczkowski Audiences have revolted. Will newsrooms adapt?
C.W. Anderson Journalism changed under Trump — will it keep changing under Biden?
Rachel Glickhouse Journalists will be kinder to each other — and to themselves
John Ketchum More journalists of color become newsroom founders
J. Siguru Wahutu Journalists still wrongly think the U.S. is different
Logan Jaffe History as a reporting tool
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Astead W. Herndon The Trump-sized window of the media caring about race closes again
David Skok A pandemic-prompted wave of consolidation
Ashton Lattimore Remote work helps level the playing field in an insular industry
Kerri Hoffman Protecting podcasting’s open ecosystem
Sara M. Watson Return of the RSS reader
Imaeyen Ibanga Journalism gets unmasked
Benjamin Toff Beltway reporting gets normal again, for better and for worse
Cherian George Enter the lamb warriors
Jessica Clark News becomes plural
Francesco Zaffarano The year we ask the audience what it needs
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Jennifer Brandel A sneak peak at power mapping, 2073’s top innovation
Joni Deutsch Local arts and music make journalism more joyous
Ariel Zirulnick Local newsrooms question their paywalls
Marissa Evans Putting community trauma into context
Richard Tofel Less on politics, more on how government works (or doesn’t)
Jacqué Palmer The rise of the plain-text email newsletter
Rasmus Kleis Nielsen Stop pretending publishers are a united front
Ståle Grut Network analysis enters the journalism toolbox
Marcus Mabry News orgs adapt to a post-Trump world (with Trump still in it)
Jean Friedman-Rudovsky and Cassie Haynes A shift from conversation to action
Edward Roussel Tech companies get aggressive in local
Gordon Crovitz Common law will finally apply to the Internet
José Zamora Walking the talk on diversity
Steve Henn Has independent podcasting peaked?
Mark Stenberg The rise of the journalist-influencer
A.J. Bauer The year of MAGAcal thinking
Rodney Gibbs Zooming beyond talking heads
Kristen Muller Engaged journalism scales
Parker Molloy The press will risk elevating a Shadow President Trump
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Megan McCarthy Readers embrace a low-information diet
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Mandy Jenkins You build trust by helping your readers
Amara Aguilar Journalism schools emphasize listening
Rachel Schallom The rise of nonprofit journalism continues
Sam Ford We’ll find better ways to archive our work
Andrew Donohue The rise of the democracy beat
Robert Hernandez Data and shame
Jonas Kaiser Toward a wehrhafte journalism
Ariane Bernard Going solo is still only a path for the few
Jeremy Gilbert Human-centered journalism
Samantha Ragland The year of journalists taking initiative
Gabe Schneider Another year of empty promises on diversity
Nabiha Syed Newsrooms quit their toxic relationships
Patrick Butler Covid-19 reporting has prepared us for cross-border collaboration
Brandy Zadrozny Misinformation fatigue sets in
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Jesse Holcomb Genre erosion in nonprofit journalism
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Beena Raghavendran Journalism gets fused with art
Mike Ananny Toward better tech journalism
Sarah Marshall The year audiences need extra cheer
Matt DeRienzo Citizen truth brigades steer us back toward reality
Aaron Foley Diversity gains haven’t shown up in local news
Charo Henríquez A new path to leadership
Eric Nuzum Podcasting dodged a bullet in 2020, but 2021 will be harder
Rick Berke Virtual events are here to stay
Mark S. Luckie Newsrooms and streaming services get cozy
Tauhid Chappell and Mike Rispoli Defund the crime beat