2
0
1
9

Community becomes a core newsroom value

“Newsrooms will no longer build community just because it’s nice; newsrooms will lean into the opportunity to connect with the people who are reading and sharing their work in order to have a devoted audience.”

Community will be a core value for newsrooms in 2019. What does the audience get out of its relationship with the newsroom? That’s the question journalists will keep at the center of their work next year.

Comments on articles, crowdsourced reporting, and Facebook groups aren’t new ideas in journalism. What’s different now is an understanding of why paying attention to community spaces is crucial to the health of the industry: cultivating trust and loyalty. When it comes to their values, newsrooms will make the people who consume their content a priority in order to reach those goals.

The audience matters. It sounds obvious, but it’s still an afterthought in many newsrooms. Up until now, community has been on the backburner for many publishers, often a huge driver of loyalty that’s been largely ignored. That’s about to change. Building connections between reporters and audiences before, during, and after the reporting process will benefit journalism in the long run, and that realization will become a focus throughout newsrooms next year.

Weaving community organically into the newsroom takes time, especially when the daily news cycle requires so much of our attention. So how will this value shift happen? By proving over and over that emphasizing community benefits everyone involved — the journalists, the audiences, and the news organizations. By sharing with our peers what’s working and what’s not. By defining a common language for community work, and developing solid loyalty metrics.

Vox’s ER billing database project, for example, has collected more than 1,700 ER bills over the last year in an effort to bring transparency to American health care prices. We’ve written stories that can only be told because of experiences people have shared with us. And we’re seeing the impact of the work — Senator Maggie Hassan introduced a bill in October to end surprise emergency room bills. She says her bill was inspired by our reporting. The community is a central part of this reporting, and we periodically email them with questions and updates.

Newsrooms will no longer build community just because it’s nice; newsrooms will lean into the opportunity to connect with the people who are reading and sharing their work in order to have a devoted audience. People who interact with our newsrooms in engaging, meaningful ways will see more value in our work. So no matter where our traffic is coming from on any given month in any given year one thing will remain consistent: People will be invested.

Lauren Katz is senior engagement manager at Vox.

Tushar Banerjee   Interactive ads will be the new face of display advertising

Rebecca Lee Sanchez   We are all actors in the running rampant of political theater

Josh Schwartz   A pullback from platforms and a focus on product

Hearken   Pivot to people

Matthew Pressman   The battle over objectivity intensifies

M. Scott Havens   Time to swing for the fences

Jonas Kaiser   Catching up with “Neuland”

Betsy O'Donovan and Melody Kramer   The most beautiful sentence in 2019 is “No.”

Elisabeth Goodridge   Yes, they signed up — but our job’s not over

John Saroff   The pivot to reader revenue’s unintended consequences

Rasmus Kleis Nielsen   A long, slow slog, with no one coming to the rescue

Kainaz Amaria   We consider who’s behind the camera

Dave Burdick   Seeing our blind spots

Sarah Stonbely   Mapping the local news ecosystem — with scale but detail

Charo Henríquez   Pivot to journalism

Errin Haines   Say it with me: Racism

Angilee Shah   The year news orgs say “yes” to real leaders

Pablo Boczkowski   Reimagining the media for post-institutional times

Mike Caulfield   Ditch the media literacy cynicism and get to work

Greg Emerson   Power to the user

Ernst-Jan Pfauth   Readers are only getting started

Francesco Zaffarano   Towards a rethinking of journalism on social media

Alexandra Borchardt   Newsrooms need to build trust with their journalists, not just the audience

Rachel Davis Mersey   Local news goes minimalist

Rachel Glickhouse   Newsrooms will prioritize audience needs

Annie Rudd   A more intimate aesthetic of politics — on Insta

Eric Ulken   The year you actually start to like your CMS

Hossein Derakhshan   The news is dying, but journalism will not — and should not

Millie Tran   There is no magic — you’ve got this

Nathalie Malinarich   Video — yes, video

Amy Schmitz Weiss   Local news isn’t where you thought it was

Cory Bergman   Journalism as a technology service

Whitney Phillips   Our information systems aren’t broken — they’re working as intended

Jonathan Stray   More algorithmic accountability reporting, and a lot of it will be meh

Steve Henn   Smart speakers get smarter

Joanne McNeil   Building a digital hospice

Nisha Chittal   The homepage makes a comeback

John Garrett   You can’t raise prices forever

A.J. Bauer   The coming splintering of conservative media

Julia Rubin   Meeting people where they are

Tshepo Tshabalala   Ahead of African elections, unlock partnerships with fact-checkers

Ernie Smith   The year we step back from the platform

Zainab Khan   Publishers whose products can stand up to social media giants will win

Julie Posetti   The year of the fight back

An Xiao Mina   The death of consensus, not the death of truth

Claire Wardle   Forget deepfakes: Misinformation is showing up in our most personal online spaces

Linda Solomon Wood   The year of the climate reporter

Talia Stroud   Engaging people across lines of difference

Kyra Darnton   A shift to depth in video

Geetika Rudra   The year of actionable (local) journalism

Chase Davis   We can acknowledge what we don’t know

Candis Callison   Learn from Indigenous journalists on covering climate change

Marie Shanahan   Newsrooms take the comments sections back from platforms

Cindy Royal   For journalism curriculum to change, its faculty needs disruption

Frank Chimero   Leave the phone at home and put news on your wrist

Michael Rain   The year of the culturally relevant curator

Efrat Nechushtai   Journalism wants to be your friend, not your teacher

Dheerja Kaur   A focus on problems, not platforms

Adam Smith   Platforms will have to help rebuild trust in news

Ben Werdmuller   The platform tide is turning

Tyler Fisher   This is journalism’s do-or-die moment

Mario García   The rise of content “pilots”

Robin Kwong   Tech shouldn’t be the only field pollinating “news nerds”

Nicholas Jackson   More transparency around newsroom decisions

Mike Isaac   The old exit doors for digital media companies are closing

Mandy Velez   Putting the social back in social media

Jenée Desmond-Harris   It finally sinks in that some people aren’t white

Rick Berke   The year of loyalty

Joe Amditis   Give the audience a seat at the table

Shalabh Upadhyay   A culture clash on India’s growing Internet

Kevin Douglas Grant   A year to embrace journalism as public service

Meredith Artley   Huge demand for…anything but politics

Matt Waite   “I went to Node.js because I wished to live deliberately”

Darryl Holliday   Let’s talk about power (yours)

LaToya Drake   Listen up: New stories, new storytellers

Mandy Jenkins   Fight the urge to run away from social media

Jesse Brown   Canada’s subsidy for news backfires

Reyhan Harmanci   Selling more stories to Hollywood

Winny de Jong   Data journalism goes undercover

Jeremy Gilbert   AI finally becomes helpful

Heba Aly   The rise of international nonprofit news

Brian Moritz   The subscription-pocalypse is about to hit

Robert Hernandez   Racists and sexists get replaced

Mat Yurow   Content competition from the tech companies

Ole Reißmann   The rise of vertical storytelling

Adam Thomas   In Europe, foundations invest in news

Umbreen Bhatti   The story doesn’t end for the people we quote

Renan Borelli   Developing loyalty means developing your talent

Simon Rogers   Data journalism becomes a global field

Rishad Patel   A design system for responsible publishing

Ruth Palmer and Benjamin Toff   From news fatigue to news avoidance

Tamar Charney   Seriously: What do you do for people?

Adam B. Ellick   Video forensic reporting goes mainstream — and local

Carolina Guerrero   Spanish-language audio blows up

Juleyka Lantigua-Williams   Podcasting battles East Coast bias

Elizabeth Dunbar   Local reporters reflect on what’s not important

Eric Nuzum   The year of the DIY podcast network

Catalina Albeanu   Being responsible for what we don’t know

Johannes Klingebiel   We all grow hooves

Don Day   Timewalls and other reader revenue experiments

Elizabeth Bramson-Boudreau   A more sincere definition of “community”

Zizi Papacharissi   Old interface, say hello to the new interface

Bill Grueskin   Toward a symphony model for local news

Heather Chaplin   Agree we’re partisan — for the democratic system

Heather Bryant   We are responsible for how we use our power

Simon Galperin   After capitalism’s fire, journalism’s secondary succession

Libby Bawcombe   Haikus of the news

Joshua Darr   The nationalization of political news will accelerate

Carrie Brown-Smith   Advocating a healthy civic life is no journalistic crime

Rubina Madan Fillion   Fighting the reality of deepfakes

Victor Pickard   We will finally confront systemic market failure

Amy King   We should listen to the kids (especially on Instagram)

Laura E. Davis   More access, but not that kind

Jean Friedman Rudovsky   Cross-newsroom collaborations strengthen communities

Zuzanna Ziomecka   News leadership gets an overdue upgrade

Michael Grant   More newsrooms experiment their way to success

Taylor Lorenz   Personal branding is more powerful than ever

Joel Konopo   Influencers become the new liberated power in Africa

Matt Skibinski   Quality and reliability are the new currencies for publishers

Peter Bale   Venture capital runs out of patience

Raney Aronson-Rath   We learn “digital” doesn’t have to mean “short”

Rodney Gibbs   A bright — and young — year for audio

Craig Newmark   The end of “loudspeakers for liars”

Alexis Lloyd & Matt Boggie   The year product leads media

Elva Ramirez   News — but make it cinematic

Logan Molyneux   Seeing social media for what it is

Gabriel Snyder   Journalism doesn’t fit well in a funnel

Matt Karolian   Publishers come to terms with being Facebook’s enablers

Kawandeep Virdee   Media wants to take care of you

Andrea Faye Hart   Doing less harm, not just more good

Soo Oh   Just showing our work isn’t enough

Elizabeth Jensen   Going where the Acela can’t take you

Christa Scharfenberg and Vickie Baranetsky   The year of the lawsuit

Nico Gendron   Reaching Generation Z beyond the coasts

Shannon McGregor   More bogus embedded tweets in our stories

Rebecca Searles   From silos to Swiss Army knife teams

Stephanie Edgerly   It’s time to understand the un-audience

Cristi Hegranes   A year to invest in the security of local journalists

Jeff Chin   We detox from Chartbeat

Moreno Cruz Osório   Damaged credibility and a new threat in Brazil

Patrick Butler   Measuring impact will increase audience trust

Dan Shanoff   Bet on sports gambling

Ståle Grut   A new dawn for 3D tech in journalism

Jim Friedlich   Meet Citizen Kane 2.0

Seth C. Lewis   The gap between journalism and research is too wide

Monique Judge   Committing to the truth, calling out lies

Steve Grove   A reckoning for tech’s work with news

Steve Myers   From trying to cover it all to covering what matters

Lauren Katz   Community becomes a core newsroom value

Jake Shapiro   Podcasting is media’s slow food movement

Salem Solomon   Correcting our corrections

Mike Rispoli and Craig Aaron   Government funds local news — and that’s a good thing

Masuma Ahuja   Make foreign coverage less foreign

Kjerstin Thorson   Time to get mad about information inequality (again)

Knight Foundation   A year of local collaboration

P. Kim Bui   The misfits become the bosses

Jack Riley   Facebook refugees, from ad revenue to news habits

Sue Cross   Return of the water cooler

Alexandra Svokos   Good luck convincing us millennials to pay

Nikki Usher   Three ways national media will further undermine trust

Justin Kosslyn   Text hits a tipping point

Carl Bialik   Fatigued news consumers will pay more for less news

Callie Schweitzer   The rise of the conveners

Francesco Marconi   The year of iterative journalism

Cherian George   Fake news wins in Asia

Elite Truong   What do we owe the next generation?

Alyssa Zeisler   We expand what (and how and who) we serve

Sue Robinson   Reporters go on the offensive

Jared Newman   AI-generated fakes launch a software arms race

Renée Kaplan   Our future could lie within our own organizations

Kristen Muller   Local news fails — in a good way

Seema Yasmin   We will create our own spaces

Jonathan Gill   Publishers build a common tech platform together

Stefanie Murray   Local news wakes up and starts collaborating

Manoush Zomorodi   Tech will do for information overload what it did for mindfulness

Peter Cunliffe-Jones   The focus of misinformation debates shifts south

Ariel Zirulnick   Participation gets professional

John Biewen   Podcasts keep getting better

Thomas Hanitzsch   The rise of tribal journalism

Glyn Mottershead and Martin Chorley   When a tech company pulls the plug on your story

Axie Navas   The traffic hunt, CMS battle, and magazine identity crises loom

Ben Smith   The pendulum starts to swing back

Almar Latour   Reported facts, weaponized in service of action

Celeste LeCompte   Local news needs local conversation to survive

Kelsey Proud   Journalism becomes the escape

Sarah Alvarez   Simplify and redistribute

Becca Aaronson   From bridge roles to product thinkers

Emma Carew Grovum   The year of the loyal reader

Jesse Holcomb   We’ll get better at making the case for local journalism

Gideon Lichfield   Goodbye attention economy, we’ll miss you

Kate Myers   Journalism continues to be bad for democracy

Andrew Ramsammy   The great re-pivot to audio

Colleen Shalby   Representation becomes more than a talking point

Sarah Marshall   A return to destination journalism

Jennifer Dargan   You don’t build diversity through one-off training sessions

Pia Frey   You can’t solve a crisis without treating it as a crisis

Alberto Cairo   A year of uncertainty and confidence

Andrew Donohue   Voting rights becomes the new climate change

Borja Bergareche Sainz de los Terreros   Entering a more balanced era

Mariana Moura Santos   From pageviews to impact

james Wahutu   Think 2018 was bad? Wait until you see 2019

Frank Mungeam   Tonight at 11: News, sports, and climate change

Angèle Christin   Algorithms and the reflexive turn

Tim Carmody   Unlocking the commons

Bill Adair   Another year fighting Trump’s falsehoods