Jump the niche

“The social web overtakes, exhausts, exhilarates, spreads, connects, reinforces, divides. Hashtag power. Deep in the niche, it’s easy to ignore those without time or equipment or mind space or care to be in the game.”

Smarts critique smarts who share with smarts who thumbs up or down or comments. Trump pro or con critiques Trump pro or con who shares with Trump pro or con who thumbs up or down or comments. Blue/Green/Red critiques Blue/Green/Red who shares with Blue/Green/Red who thumbs up or down or comments.

#metoo jumps the niche. Or does it?

The social web overtakes, exhausts, exhilarates, spreads, connects, reinforces, divides. Hashtag power. Deep in the niche, it’s easy to ignore those without time or equipment or mind space or care to be in the game.

Hello net neutrality! Goodbye!

What happens if we don’t trust The Social?

People eat together, pray, argue, dance, watch, listen. The physical space of community is an opening frontier where we will turn, more and more, to share and make our stories.

Sue Schardt is CEO of AIR.

Marie Gilot   No assholes allowed

Almar Latour   Conquering calm

Sue Schardt   Jump the niche

Evie Nagy   Pivot to mobile video frustration

Mary Meehan   Real lives are at stake in rural areas

David Skok   Finding an information-life balance

Alfred Hermida   Going beyond mobile-first

John Keefe   Scooped by AI

Juleyka Lantigua-Williams   Women of color will reclaim and monetize our time

Renée Kaplan   The year of quiet adjustments (shhh)

Zizi Papacharissi   Women come back

Ernst-Jan Pfauth   Publishing less to give readers more

Dan Shanoff   You down with OTT? (Yeah, DTC)

Jessica Parker Gilbert   Design connects storytelling and strategy

Nushin Rashidian   Publishers seek ad dollar alternatives

Michelle Garcia   Navigating journalistic transparency

S. Mitra Kalita   The arc of news and audience

Lucas Graves   From algorithms to institutions

Ariana Tobin   Too tired to tap

Mario García   Storytelling finally adapts to mobile

Pablo Boczkowski   The rise of skeptical reading

Susie Banikarim   R.I.P. Pivot to Video (2017–2017)

Carlos Martínez de la Serna   The new journalism commons

Joyce Barnathan   It will be harder to bury the news

Rodney Benson   Better, less read, and less trusted

Kyle Ellis   Let’s build our way out of this

Rick Berke   Value is the watchword

Jassim Ahmad   Thriving on change

Sydette Harry   Listen to your corner and watch for the hook

Christopher Meighan   Passive partnership is in the rearview

Carrie Brown-Smith   Transparency finally takes off

Eric Ulken   The year local publishers get smart(er) about change

Basile Simon   We need better career paths for news nerds

Mary Walter-Brown   Show a little vulnerability

Claire Wardle   Disinformation gets worse

Joanne Lipman   Journalists inventing revenue streams

Caitria O'Neill   The new court of public opinion

Jim Brady   With the people, not just of the people

Julia Beizer   A longer view on the pivot

Umbreen Bhatti   The trust problem isn’t new

P. Kim Bui   The reckoning is only beginning

Jarrod Dicker   Honesty in advertising

Heather Bryant   Building the ecosystems for collaboration

Damon Krukowski   Reviving the alt-weekly soul

Alastair Coote   The year of self-improvement

An Xiao Mina   Memes and visuals come to the fore

Elizabeth Jensen   Show your work

Monique Judge   Letting black women tell their own stories

Paul Ford   Go global

Tamar Charney   We get serious about algorithms

Charo Henríquez   Training is an investment, not an expense

Sara M. Watson   Feeds will open up to new user-determined filters

Vivian Schiller   Pivot to tomorrow

Jennifer Coogan   The future is female

Mariana Moura Santos   Think local, act global

Rodney Gibbs   Tech workers turn to journalism

Pete Brown   Push alerts, personalized

Rachel Schallom   Better design helps differentiate opinion and news

Kelsey Proud   No, no, no

Monika Bauerlein   The firehose of falsehood

Yvonne Leow   The rise of video messaging

Marcela Donini and Thiago Herdy   Collaboration is the way forward for Brazilian journalism

Neha Gandhi   Filler killers

Valérie Bélair-Gagnon   Seeking trust in fragmented spaces

Will Sommer   The year local media gets conservative

Millie Tran and Stine Bauer Dahlberg   (Hint: It’s about your brand)

Joanne McNeil   Gatekeeping the gatekeepers

Kawandeep Virdee   Zines had it right all along

Amie Ferris-Rotman   More female reporters abroad (please)

Eric Nuzum   Beyond the narrative arc

Jacqui Cheng   Retailers move into content

Michael Kuntz   The only pivot that might work

Nicholas Diakopoulos   Fortifying social media from automated inauthenticity

Steve Grove   The midterms are an opportunity

Jamie Mottram   From pageviews to t-shirts

Kristen Muller   The year of the voter

Tim Carmody   Watch out for Spotify

Justin Kosslyn   The year journalists become digital security experts

Amy King   Let’s amplify visual voice

Matt DeRienzo   A recession, then a collapse

Richard J. Tofel   The platforms’ power demands more reporters’ attention

Felix Salmon   Covering bitcoin while owning bitcoin

Sarah Marshall   Loyalty as the key performance indicator

Raney Aronson-Rath   Transparency is the antidote to fake news

Pia Frey   Address users as individuals

Taylor Lorenz   Social and media will split

Doris Truong   Computer vision vs. the Internet vigilantes

Lam Thuy Vo   Breaking free from the tyranny of the loudest

Frédéric Filloux   External forces

Jesse Holcomb   Information disorder, coming to a congressional district near you

Kathleen McElroy   Building a news video experience native to mobile

Michelle Ferrier   The year of the great reckoning

Errin Haines   At the ballot, it’s time to count black women

Alan Soon   The rise of start of psychographic, micro-targeted media

Usha Sahay   Wallets get opened

Manoush Zomorodi   Self-help as a publishing strategy

José Zamora   Revenue-first journalism

Corey Ford   The empire strikes back

Dannagal G. Young   Stop covering politics as a game

Mi-Ai Parrish   Blockchain and trust

Andrew Haeg   The year journalists become relationship builders

Sam Sanders   Shine the light on ourselves

Rachel Davis Mersey   AI, with real smarts

Burt Herman   Things get real

Mira Lowe   The year of the local watchdog

Kinsey Wilson   Facebook and Google: Help out or pay up

Helen Havlak   Keywords, not publishers, power the world’s biggest feeds

Borja Echevarría   TV goes digital, digital goes TV

Laura E. Davis   Writing answers before you know the question

Matt Carlson   Attacks on the press will get worse

Niketa Patel   Live journalism comes of age

Tanzina Vega   It’s time for media companies to #PassTheMic

Sally Lehrman   Trust comes first

Nikki Usher   The year of The Washington Post

Raju Narisetti   Mirror, mirror on the wall

Andrew Losowsky   The year of resilience

Vanessa K. DeLuca   Women’s voices take center stage

Tanya Cordrey   Finally, the seeds of radical reinvention

Caitlin Thompson   Podcasting models mature and diversify

Molly de Aguiar   Good journalism won’t be enough

Matt Boggie   The intellectual equivalent of the Dead Sea

Hossein Derakhshan   Television has won

Miguel Castro   The arrival of the impact producer

Brian Lam   Sketchy ethics around product reviews

L. Gordon Crovitz   Serving readers over advertisers

Jim Moroney   Newspapers have to be good enough for readers to pay for

Bill Keller   A growing turn to philanthropy

Daniel Trielli   The rich get richer, the poor scramble

Jake Levine   The return to now

Dheerja Kaur   Fun with subscription products

Feli Sánchez   The year for guerrilla user research

Julia B. Chan   Looking for loyalty in all the right places

Adam Thomas   Sharing is caring: The year of the mentor

Tracie Powell   The muting of underserved voices

Emma Carew Grovum   Newsroom culture becomes a priority

Ståle Grut   Reclaiming audience interaction from social networks

Juliette De Maeyer   A responsible press criticism

Mandy Velez   texting is lit rn, fam

Jennifer Choi   Standing up for us and for each other

Matt Thompson   Here come the attention managers

Nancy Watzman   Know thy TV

Mariano Blejman   News games rule

Amy Webb   Listen to weak signals

Rubina Madan Fillion   Unlocking the potential of AI

Francesco Marconi   The year of machine-to-machine journalism

Cory Haik   Suffering from realness, pivoting to impact

Debra Adams Simmons   And a woman shall lead them

Luke O'Neil   The end is already here

Alexios Mantzarlis   Moving fake news research out of the lab

Imaeyen Ibanga   Longform video leads the way

Federica Cherubini   The rise of bridge roles in news organizations

Trushar Barot   The Jio-fication of India

Craig Newmark   Working together toward sustainable solutions

Emily Goligoski   Looking beyond news for inspiration

Ruth Palmer   Risks will grow for news subjects — especially minorities

Lanre Akinola   Making noise is not a strategy

Aron Pilhofer   We can’t leave the business to the business side any more

Cristina Wilson   The year of the Instagram Story

C.W. Anderson   The social media apocalypse

Andrew Ramsammy   The year ownership mattered

Dan Newman   A return to trust

Jared Newman   Venture funding and digital news don’t mix

Betsy O'Donovan and Melody Kramer   Skepticism and narcissism

Nicholas Quah   Stop talking trash about young people

Rasmus Kleis Nielsen   The Snapchat scenario and the risk of more closed platforms

Cindy Royal   Your journalism curriculum is obsolete

Edward Roussel   Eyes, ears, and brains

Kim Fox   Audience teams diversify their approach

Jennifer Brandel and Mónica Guzmán   The editorial meeting of the future

Corey Johnson   The pro-fact resistance

Hannah Cassius   The year of the echo-chamber escapists

Mike Caulfield   Refactoring media literacy for the networked age

Ray Soto   VR reaches the next level

Sam Ford   The year of investing in processes

Alice Antheaume   Are you fluent in AI?

Nathalie Malinarich   Peak push