The relationship between publishers of news and the digital platforms (especially Facebook and Google) has been fraught for almost a decade. The platforms, leveraging their sheer scale, have seized ever-greater shares of digital advertising revenue and contributed mightily to the collapse of advertising prices by stimulating the supply of advertising opportunities at a rate faster than the demand for it could ever grow. At the same time, the platforms have also driven huge amounts of traffic to the publishers — accentuating the paradox of growing audiences accompanied by falling profits.
All of this may well approach a crisis point in the year ahead. The crisis, if there is one building, began with the revelations, just after the election, of how the platforms, and especially Facebook, had been employed by the Russian government and the Trump campaign, possibly in collusion, to disseminate what has come to be called “fake news.” But the problem goes beyond that.
It is increasingly clear that the operation of the platforms, both from an antitrust perspective and even more importantly from the perspective of democratic governance, has received remarkably little scrutiny. And it seems unfortunately also true that their executives, particularly at Facebook, feel very little impulse for accountability until confronted publicly.
This all puts enormous pressure on journalists to do their job in holding these enormous enterprises to the standards of decency, legality, and democratic practice that we are all entitled to expect of the nation’s most profitable companies. Some work of this sort is being done. We need more. Journalists would do well to recognize the commercial impulses limiting such inquiries — and not to let that deter them. For the sake of all of us, moreover, they need to do this work before it is too late.
Richard J. Tofel is president of ProPublica.
Marcela Donini and Thiago Herdy Collaboration is the way forward for Brazilian journalism
Rachel Davis Mersey AI, with real smarts
Jim Brady With the people, not just of the people
Matt Boggie The intellectual equivalent of the Dead Sea
Marie Gilot No assholes allowed
Matt Thompson Here come the attention managers
Mandy Velez texting is lit rn, fam
Nicholas Quah Stop talking trash about young people
Sara M. Watson Feeds will open up to new user-determined filters
Laura E. Davis Writing answers before you know the question
Millie Tran and Stine Bauer Dahlberg (Hint: It’s about your brand)
Federica Cherubini The rise of bridge roles in news organizations
Mariano Blejman News games rule
Steve Grove The midterms are an opportunity
Claire Wardle Disinformation gets worse
Monika Bauerlein The firehose of falsehood
Trushar Barot The Jio-fication of India
Niketa Patel Live journalism comes of age
Joanne McNeil Gatekeeping the gatekeepers
Jared Newman Venture funding and digital news don’t mix
Pablo Boczkowski The rise of skeptical reading
Sydette Harry Listen to your corner and watch for the hook
Caitlin Thompson Podcasting models mature and diversify
Frédéric Filloux External forces
Kinsey Wilson Facebook and Google: Help out or pay up
Hannah Cassius The year of the echo-chamber escapists
Umbreen Bhatti The trust problem isn’t new
Pete Brown Push alerts, personalized
Valérie Bélair-Gagnon Seeking trust in fragmented spaces
Sally Lehrman Trust comes first
Justin Kosslyn The year journalists become digital security experts
Manoush Zomorodi Self-help as a publishing strategy
Alice Antheaume Are you fluent in AI?
Mary Meehan Real lives are at stake in rural areas
Heather Bryant Building the ecosystems for collaboration
Cristina Wilson The year of the Instagram Story
Vivian Schiller Pivot to tomorrow
Matt Carlson Attacks on the press will get worse
Borja Echevarría TV goes digital, digital goes TV
Bill Keller A growing turn to philanthropy
Doris Truong Computer vision vs. the Internet vigilantes
Michelle Ferrier The year of the great reckoning
Tanzina Vega It’s time for media companies to #PassTheMic
P. Kim Bui The reckoning is only beginning
Eric Ulken The year local publishers get smart(er) about change
Evie Nagy Pivot to mobile video frustration
Jarrod Dicker Honesty in advertising
Tracie Powell The muting of underserved voices
Adam Thomas Sharing is caring: The year of the mentor
Mi-Ai Parrish Blockchain and trust
Rubina Madan Fillion Unlocking the potential of AI
Aron Pilhofer We can’t leave the business to the business side any more
Hossein Derakhshan Television has won
Mike Caulfield Refactoring media literacy for the networked age
Lam Thuy Vo Breaking free from the tyranny of the loudest
Ståle Grut Reclaiming audience interaction from social networks
Nushin Rashidian Publishers seek ad dollar alternatives
Zizi Papacharissi Women come back
Elizabeth Jensen Show your work
Joanne Lipman Journalists inventing revenue streams
Julia Beizer A longer view on the pivot
Taylor Lorenz Social and media will split
Felix Salmon Covering bitcoin while owning bitcoin
Dannagal G. Young Stop covering politics as a game
Dheerja Kaur Fun with subscription products
Matt DeRienzo A recession, then a collapse
Alexios Mantzarlis Moving fake news research out of the lab
Jennifer Choi Standing up for us and for each other
Rachel Schallom Better design helps differentiate opinion and news
Rodney Gibbs Tech workers turn to journalism
Alan Soon The rise of start of psychographic, micro-targeted media
Juleyka Lantigua Women of color will reclaim and monetize our time
Mario García Storytelling finally adapts to mobile
Sarah Marshall Loyalty as the key performance indicator
Sam Sanders Shine the light on ourselves
Molly de Aguiar Good journalism won’t be enough
Michael Kuntz The only pivot that might work
Betsy O'Donovan and Melody Kramer Skepticism and narcissism
Ruth Palmer Risks will grow for news subjects — especially minorities
Damon Krukowski Reviving the alt-weekly soul
Craig Newmark Working together toward sustainable solutions
Kristen Muller The year of the voter
Tamar Charney We get serious about algorithms
Helen Havlak Keywords, not publishers, power the world’s biggest feeds
Brian Lam Sketchy ethics around product reviews
Mira Lowe The year of the local watchdog
José Zamora Revenue-first journalism
S. Mitra Kalita The arc of news and audience
Errin Haines At the ballot, it’s time to count black women
Nik Usher The year of The Washington Post
Mary Walter-Brown Show a little vulnerability
Raju Narisetti Mirror, mirror on the wall
Jassim Ahmad Thriving on change
Joyce Barnathan It will be harder to bury the news
Amy Webb Listen to weak signals
Eric Nuzum Beyond the narrative arc
Carrie Brown Transparency finally takes off
Kim Fox Audience teams diversify their approach
Kyle Ellis Let’s build our way out of this
Kawandeep Virdee Zines had it right all along
Francesco Marconi The year of machine-to-machine journalism
Alfred Hermida Going beyond mobile-first
Miguel Castro The arrival of the impact producer
Nicholas Diakopoulos Fortifying social media from automated inauthenticity
Feli Sánchez The year for guerrilla user research
Raney Aronson-Rath Transparency is the antidote to fake news
Lucas Graves From algorithms to institutions
Jessica Parker Gilbert Design connects storytelling and strategy
Yvonne Leow The rise of video messaging
Pia Frey Address users as individuals
Amie Ferris-Rotman More female reporters abroad (please)
Rodney Benson Better, less read, and less trusted
Jacqui Cheng Retailers move into content
Corey Ford The empire strikes back
Jamie Mottram From pageviews to t-shirts
Basile Simon We need better career paths for news nerds
Susie Banikarim R.I.P. Pivot to Video (2017–2017)
Luke O'Neil The end is already here
Dan Shanoff You down with OTT? (Yeah, DTC)
Tim Carmody Watch out for Spotify
Corey Johnson The pro-fact resistance
Caitria O'Neill The new court of public opinion
Sam Ford The year of investing in processes
Richard Tofel The platforms’ power demands more reporters’ attention
Michelle Garcia Navigating journalistic transparency
Andrew Losowsky The year of resilience
Juliette De Maeyer A responsible press criticism
Kathleen McElroy Building a news video experience native to mobile
AX Mina Memes and visuals come to the fore
Charo Henríquez Training is an investment, not an expense
Amy King Let’s amplify visual voice
Emma Carew Grovum Newsroom culture becomes a priority
David Skok Finding an information-life balance
Alastair Coote The year of self-improvement
Jennifer Brandel and Mónica Guzmán The editorial meeting of the future
Gordon Crovitz Serving readers over advertisers
Debra Adams Simmons And a woman shall lead them
Andrew Haeg The year journalists become relationship builders
Lanre Akinola Making noise is not a strategy
Julia B. Chan Looking for loyalty in all the right places
Jim Moroney Newspapers have to be good enough for readers to pay for
Christopher Meighan Passive partnership is in the rearview
Ray Soto VR reaches the next level
Will Sommer The year local media gets conservative
Cindy Royal Your journalism curriculum is obsolete
Renée Kaplan The year of quiet adjustments (shhh)
Carlos Martínez de la Serna The new journalism commons
Andrew Ramsammy The year ownership mattered
Jennifer Coogan The future is female
Mariana Moura Santos Think local, act global
Tanya Cordrey Finally, the seeds of radical reinvention
Imaeyen Ibanga Longform video leads the way
Daniel Trielli The rich get richer, the poor scramble
Cory Haik Suffering from realness, pivoting to impact
Rick Berke Value is the watchword
C.W. Anderson The social media apocalypse
Emily Goligoski Looking beyond news for inspiration
Ernst-Jan Pfauth Publishing less to give readers more
Rasmus Kleis Nielsen The Snapchat scenario and the risk of more closed platforms
Edward Roussel Eyes, ears, and brains
Jesse Holcomb Information disorder, coming to a congressional district near you