Television has won

“Television, old or new, is the medium of our post-Enlightenment era when text and reason are substituted by images and emotions. To be brief and blunt, Trump is just the beginning.”

The Internet used to be something you read. In 2018, it will officially be something you watch.

Two decades after the web posed an unexpectedly serious challenge to television in the 1990s, we can now comfortably say television has won. It has conquered the internet, the media, and thereby the world.

Not just as a medium, but as a discourse which has deeply affected our understanding of ourselves and the world. Its linear, centralized, emotion-driven, and photography-centered form has prevailed over the decentralized, text-based, and reason-driven form of the World Wide Web, which was itself inspired by books and newspapers.

Not only is there a lot more investment into video journalism, television’s business models, broadcast or cable, are also dominating: from video ads before or in the middle of a clip, product placement, and monthly subscriptions. This is while digital or analogue ads for text-based media are plummeting.

Even criticism against “pivot to video” is more about “pivot to short videos” rather than videos altogether. Everybody is spending big cash on longform videos.

There are other similarities. Just as TV producers need cable or broadcast distributors to reach their audience, digital media now increasingly need social platforms such as Facebook or YouTube instead of their own websites or mobile apps. This wasn’t the case when the press had their own printing facilities or distribution systems.

Ideas such as “prime time” have also migrated from television to social media. You can’t tweet or post on Facebook or Instagram anytime any more. It has to happen at certain times to receive most engagement and thereby visibility.

This is all in addition to recent ideas such as YouTube TV, or Twitter and Facebook’s live broadcasts of conventional TV products. These are quite literally a re-imagination of television in the age of mobile internet.

The internet has become a neo-TV and we’re going to face the scary consequences of a TV-dominated society, some of which Neil Postman explained in his 1985 book Amusing Ourselves to Death.

Television, old or new, is the medium of our post-Enlightenment era when text and reason are substituted by images and emotions. To be brief and blunt, Trump is just the beginning.

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Kelsey Proud   No, no, no

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Rachel Davis Mersey   AI, with real smarts

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Craig Newmark   Working together toward sustainable solutions

Alexios Mantzarlis   Moving fake news research out of the lab

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Jesse Holcomb   Information disorder, coming to a congressional district near you

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Ståle Grut   Reclaiming audience interaction from social networks

Mike Caulfield   Refactoring media literacy for the networked age

Bill Keller   A growing turn to philanthropy

Heather Bryant   Building the ecosystems for collaboration

Evie Nagy   Pivot to mobile video frustration

Carlos Martínez de la Serna   The new journalism commons

Rick Berke   Value is the watchword

Vanessa K. DeLuca   Women’s voices take center stage

Susie Banikarim   R.I.P. Pivot to Video (2017–2017)

Niketa Patel   Live journalism comes of age

Will Sommer   The year local media gets conservative

P. Kim Bui   The reckoning is only beginning

Corey Johnson   The pro-fact resistance

Rodney Gibbs   Tech workers turn to journalism

Monika Bauerlein   The firehose of falsehood

Joyce Barnathan   It will be harder to bury the news

Pablo Boczkowski   The rise of skeptical reading

Jacqui Cheng   Retailers move into content

Frédéric Filloux   External forces

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Cristina Wilson   The year of the Instagram Story

Tanya Cordrey   Finally, the seeds of radical reinvention

Yvonne Leow   The rise of video messaging

José Zamora   Revenue-first journalism

Jennifer Brandel and Mónica Guzmán   The editorial meeting of the future

Helen Havlak   Keywords, not publishers, power the world’s biggest feeds

Nancy Watzman   Know thy TV

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Julia Beizer   A longer view on the pivot

Juliette De Maeyer   A responsible press criticism

Tamar Charney   We get serious about algorithms

Sam Ford   The year of investing in processes

Jake Levine   The return to now

Julia B. Chan   Looking for loyalty in all the right places

Damon Krukowski   Reviving the alt-weekly soul

Amy King   Let’s amplify visual voice

Lam Thuy Vo   Breaking free from the tyranny of the loudest

Carrie Brown-Smith   Transparency finally takes off

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Edward Roussel   Eyes, ears, and brains

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Marie Gilot   No assholes allowed

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Amie Ferris-Rotman   More female reporters abroad (please)

Charo Henríquez   Training is an investment, not an expense

Andrew Ramsammy   The year ownership mattered

Mariana Moura Santos   Think local, act global

L. Gordon Crovitz   Serving readers over advertisers

Mira Lowe   The year of the local watchdog

Rachel Schallom   Better design helps differentiate opinion and news

Raju Narisetti   Mirror, mirror on the wall

Renée Kaplan   The year of quiet adjustments (shhh)

Matt Carlson   Attacks on the press will get worse

Sara M. Watson   Feeds will open up to new user-determined filters

Paul Ford   Go global

Ariana Tobin   Too tired to tap

Federica Cherubini   The rise of bridge roles in news organizations

Jarrod Dicker   Honesty in advertising

Mary Walter-Brown   Show a little vulnerability

Andrew Losowsky   The year of resilience

Cory Haik   Suffering from realness, pivoting to impact

Cindy Royal   Your journalism curriculum is obsolete

Caitlin Thompson   Podcasting models mature and diversify

Andrew Haeg   The year journalists become relationship builders

David Skok   Finding an information-life balance

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Adam Thomas   Sharing is caring: The year of the mentor

Debra Adams Simmons   And a woman shall lead them

Eric Nuzum   Beyond the narrative arc

Kinsey Wilson   Facebook and Google: Help out or pay up

Brian Lam   Sketchy ethics around product reviews

Basile Simon   We need better career paths for news nerds

Usha Sahay   Wallets get opened

Laura E. Davis   Writing answers before you know the question

Jessica Parker Gilbert   Design connects storytelling and strategy

Betsy O'Donovan and Melody Kramer   Skepticism and narcissism

Kyle Ellis   Let’s build our way out of this

Francesco Marconi   The year of machine-to-machine journalism

Matt DeRienzo   A recession, then a collapse

Kim Fox   Audience teams diversify their approach

Steve Grove   The midterms are an opportunity

S. Mitra Kalita   The arc of news and audience

Jim Moroney   Newspapers have to be good enough for readers to pay for

Matt Boggie   The intellectual equivalent of the Dead Sea

Dheerja Kaur   Fun with subscription products

Daniel Trielli   The rich get richer, the poor scramble

Borja Echevarría   TV goes digital, digital goes TV

Pia Frey   Address users as individuals

Matt Thompson   Here come the attention managers

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Sue Schardt   Jump the niche

Almar Latour   Conquering calm

Neha Gandhi   Filler killers

Claire Wardle   Disinformation gets worse

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Emily Goligoski   Looking beyond news for inspiration

Manoush Zomorodi   Self-help as a publishing strategy

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Jared Newman   Venture funding and digital news don’t mix

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Alice Antheaume   Are you fluent in AI?

Jennifer Choi   Standing up for us and for each other

C.W. Anderson   The social media apocalypse

Rasmus Kleis Nielsen   The Snapchat scenario and the risk of more closed platforms

Kawandeep Virdee   Zines had it right all along

Pete Brown   Push alerts, personalized

Mandy Velez   texting is lit rn, fam

Eric Ulken   The year local publishers get smart(er) about change

John Keefe   Scooped by AI

Joanne Lipman   Journalists inventing revenue streams

Ray Soto   VR reaches the next level

Dan Newman   A return to trust

Mariano Blejman   News games rule

Alfred Hermida   Going beyond mobile-first

Monique Judge   Letting black women tell their own stories

Trushar Barot   The Jio-fication of India

Corey Ford   The empire strikes back

Sally Lehrman   Trust comes first

Miguel Castro   The arrival of the impact producer

Felix Salmon   Covering bitcoin while owning bitcoin

Jim Brady   With the people, not just of the people

Justin Kosslyn   The year journalists become digital security experts

Kristen Muller   The year of the voter

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Sarah Marshall   Loyalty as the key performance indicator

Caitria O'Neill   The new court of public opinion

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Joanne McNeil   Gatekeeping the gatekeepers

Alan Soon   The rise of start of psychographic, micro-targeted media

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Nicholas Diakopoulos   Fortifying social media from automated inauthenticity

Jassim Ahmad   Thriving on change

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Sam Sanders   Shine the light on ourselves

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Amy Webb   Listen to weak signals

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